New Delhi: Italian automobile manufacturer Piaggio is all set to introduce ‘Aprilia SR150’ at a price of Rs. 65,000 in India. The scooter will be manufactured at Piaggio’s India plant in Baramati, Maharashtra. Aprilia, a Piaggio Group brand that sells superbikes in India, is set to enter India’s fast-growing scooter market.
The scooter is being designed and engineered in Italy and the manufactures plan to launch the scooter in India by August this year.
Bookings for Aprilia SR150 will begin shortly and will be available through Piaggio’s distribution network.
Piaggio Group already sells the Vespa brand of non-gear scooters. India is one of the largest scooter markets in the world.
The Aprilia SR150 will have five-spoke, 14-inch wheels—similar to the Aprilia racing bikes which are seen on the MotoGP tracks. It will have a single-cylinder 150cc with a four-stroke engine.
“After the success of Ape and the positioning of the Vespa in the premium segment of the Indian market, we are further strengthening our offering in the subcontinent with the entry of Aprilia’s SR150 scooter,” Piaggio Group chairman and chief executive Roberto Colaninno told a leading media house
With the launch of Aprilia SR150, Piaggio aims to increase its footprint across the country.