New Delhi: Seeking to promote Indian Railway Catering and Tourism Corporation, IRCTC have jointly signed a memorandum of understanding with Pawan Hans Limited. They will jointly promote heli-tourism for the national and international tourists.
The firms will collaborate to develop marketing and operational plan to provide these services across India. Both firms have decided to conduct a detailed cross-country survey to introduce and deliver best heli-tourism services across India.
The agreement would allow flyers to book tickets through IRCTC website and enable selling of online tickets for regular and chartered helicopter services and joy rides.
IRCTC’s Chairman and Managing Director A K Manocha said,”The signing of MoU with Pawan Hans will give a major push to our tourism initiatives by promoting ‘heli tourism’ in the country, an area which has enormous potential as a tourist product”.
Both organisations will also facilitate marketing or cross-selling of products and services through both physical outlets and websites, thus improving the range of services to their own customers. They will also undertake opening and managing of various catering and hospitality outlets and budget hotels through their joint venture.
IRCTC has already been providing helicopter rides to tourists for an aerial view of Mumbai. “The MoU will give a cutting edge to such an effort,” Manocha said.
Pawan Hans Limited is a helicopter service company based in New Delhi, India. The company was incorporated on 15 October 1985 as the Helicopter Corporation of India (HCI). In a short span of time Pawan Hans Limited became the country’s national helicopter company. It was mandated with the objective of providing helicopter support services to the oil sector for its off-shore exploration operations, services in remote areas and charter services for promotion of tourism.
IRCTC is an Indian state-owned enterprise, owned and operated by the Government of India through the Ministry of Railways. It began its rail transport in India in the mid-nineteenth century. IRCTC has improved in terms of technology by providing wifi connectivity in trains and has also improved its IRCTC portal by allowing its customers to book approximately 150,000 tickets per hour. It has also enhanced the customer experience as reservation transactions complete within seconds.