What is the 'cult' of Chief Minister Jayalalithaa? What is the 'Amma' brand?
Also, an exclusive chat with PMK boss, Anbumani Ramadoss. And, the musical rhythms behind election slogans with Ghatam exponent, Suresh Vaidyanathan, and Tabla exponent, D. Chandrajith.
This is Poll Yatra, Chennai — with Jujhar Singh during the Tamil Nadu assembly election 2016 (NewsX channel).