adidas to host multi-sport event in India
| Friday, December 11, 2015 - 10:13
New Delhi: adidas Uprising, a multi-sport event, including running, training bootcamp, tennis, rugby, yoga, badminton, basketball, cricket and more will enthrall sports enthusiasts at 29 venues across Delhi-NCR.
The activities, to be held December 12-13, will also include cycling, football, zumba, skateboarding, table tennis and wall climbing.
adidas India, a known name in the sporting goods industry, earlier hosted the Uprising event in Bengaluru.
"adidas Uprising is a brand statement, a hub for sports enthusiasts and streetwear hounds in the city to experience the breadth and depth of the adidas brand, in a sports performance-led environment. We will continue to cultivate the rich sporting culture by encouraging Delhiites to come out, play and further inspire the country to take to sport," Damyant Singh, senior marketing director, adidas India, said in a statement.
The key highlights of Uprising include a Grand Prix Run and a Mall Run. Fans of emerging alternative sports such as rugby, skateboarding, wall climbing also have an opportunity to compete and learn new skills at adidas Uprising.