New Delhi : Videocon Telecom announced on Wednesday that it will offer 1GB free data for all its female subscribers coming aboard.
Pitching for woman empowerment, the telecom service provider declared 1GB free data that will be extended as 100MB per month for 10 months for all female subscribers.
"This benefit will be over and above any other data benefit provided to subscribers at the time of acquisition," it said in a statement.
According to the company, the percentage of data users among female users is slightly less than males, and this initiative will definitely increase the data penetration among female subscribers.
"We are pleased to announce two more initiatives under the honorable Prime Minister's aDigital India' vision. The first initiative for female subscribers is not only limited to digital connect, but it also supports women empowerment," said Videocom Telecom's director and CEO Arvind Bali.
"The other initiative is allowing free and unlimited access to the Indian government website or the national portal of India which is a single point of information and online services from the government," he added.
Both the benefits will be available to subscribers starting July 16.