Tonight isn’t just another product launch for Apple. It marks the first time John Ternus takes the stage as the company’s chief executive, having stepped into the role on September 1. All eyes will be on how he handles his opening keynote as Apple hosts its “Surprise and Shine” event.
A New Face Leading The Show
Being one of Apple’s longest serving hardware engineering heads, Ternus now bears the huge responsibility of overseeing the biggest launch of the year for the firm. In light of his past experience, it is only natural that there is curiosity as to whether the new flavor would emerge from his engineering background.
What Apple Is Expected To Unveil?
The iPhone 18 Pro and iPhone 18 Pro Max are widely tipped to headline the event, both expected to run on Apple’s newer A20 Pro chip built using a 2nm process. The Pro model is rumoured to carry a 6.3-inch display, while the Pro Max is likely to stick with its larger 6.9-inch screen. Camera improvements are also on the cards, including sharper 48MP sensors, with some reports suggesting the Pro Max could get a variable aperture main camera.
The bigger surprise, though, could be Apple’s long-rumoured foldable phone. Previously, the device was known by the name iPhone Ultra, but latest leaks indicate that it might be released as the iPhone Duo, with a 7.8 inches internal screen and a 5.5 inch cover screen.
Besides smartphones, Apple has also lined up some updated wearables like the Apple Watch Series 12, the Apple Watch Ultra 4 and an updated version of the AirPods 5.
When And Where To Watch The Apple Event?
The keynote speech is expected to kick off at 10 AM PT, which is equivalent to 10:30 PM IST for the audience in India. The event can be viewed through the following channels: the official website of Apple, the Apple TV app, or the YouTube channel of Apple.
A Moment Apple Watchers Won’t Want To Miss
With a new CEO at the helm and a possible foldable iPhone in the mix, tonight’s event carries more weight than a typical annual launch, making it one of the more closely watched Apple keynotes in recent years.
Khushi Patel is a Senior Sub Editor at NewsX, covering automotive, technology, Lifestyle, entertainment, and mainstream news. She previously worked as a Copy Editor at Times Network and has written automotive editorial content, including comparison pieces, for TimesDrive.
