Instamart 2025 order analysis, credit: X/SwiggyInstamart
Instamart orders this year have ranged from the smallest Rs.10 buy to the most expensive Rs. 4.3 lakh single cart iPhone order. Instamart top spender is from Hyderabad who shopped for Rs. 22 lakhs this year. Another notable purchase was done by a user based in Chennai who spent over Rs. 1 lakh on condoms in 2025.
The company has released fifth edition of Instamart’s annual order analysis which tells about unique purchases that made it memorable year for Swiggy’s quick commerce platform
A tech enthusiast from Hyderabad spent Rs. 4.3 lakh in a single swipe by purchasing three iPhone 17s
Another tech enthusiast from Noida has spent Rs. 2.69 lakh on Bluetooth speakers, SSDs and robotic vacuums in a single swipe
On Valentine’s Day, a crazy Indian customer ordered nearly 666 roses per minute
A user from Mumbai made history by ordering gold worth Rs. 15.16 lakh from Swiggy Instamart
The company sold more than 4 packets of milk per second, which can fill more than 26,000 Olympic size swimming pools
The masala-flavored chips claim the top spot for late night orders in 9 out of top 10 cities
During Diwali, a user in Bengaluru ordered 1 kg Silver Brick through Instamart worth Rs. 1,97,000
On Dhanteras the company recorded 400% growth in sale of gold compared to previous year
A Bengaluru based user surprised the internet by offering tip of ₹68,600 to delivery partner
The fast delivery was of a 2-minute noodles- Maggi Magic Masala which was delivered in under 2 minutes whereas the iPhone 17 was delivered in 3 minutes.
The metropolitan cities recorded the highest single day orders, which include Kolkata (1,197 orders), Mumbai (1,142), Kochi (1,089) and Gurgaon (1,033).
The most reordered items of the year were Curry leaves, dahi, eggs, milk, and bananas
Out of every 127 orders, 1 order includes condom whereas September stood out as the peak month for the highest condom purchases, recording a 24% increase in orders.
A user in Chennai ordered 228 separate condom orders worth Rs. 1,06,398
A Bengaluru based user spent Rs. 4,36,153 exclusively on noodles
A Chennai based a tech savvy customer bought items worth Rs. 1 lakh for just Rs. 7,000 in a single cart purchase.
Apart from these there were many moments that brought the Instamart in the news throughout the year
Syed Ziyauddin is a media and international relations enthusiast with a strong academic and professional foundation. He holds a Bachelor’s degree in Mass Media from Jamia Millia Islamia and a Master’s in International Relations (West Asia) from the same institution.
He has work with organizations like ANN Media, TV9 Bharatvarsh, NDTV and Centre for Discourse, Fusion, and Analysis (CDFA) his core interest includes Tech, Auto and global affairs.
Tweets @ZiyaIbnHameed
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