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Home > Brand Desk > From Local to Global: SOL Brand Solutions Expands Its Footprint in the Global Exhibition Industry

From Local to Global: SOL Brand Solutions Expands Its Footprint in the Global Exhibition Industry

Published By: NewsX Brand Desk
Last updated: February 20, 2026 20:16:07 IST

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SOL Brand Solutions is a global exhibition company and stand-building company that constructs exhibition stands for clients across India, the Middle East, Europe and North America. The company launched its operations in 2014 before it began to expand its international exhibition services, which deliver complete trade show solutions to brands participating in major worldwide trade exhibitions.

 

Trade shows often grow and change in many countries & gives people a chance to meet and do business. SOL Brand Solutions uses better technology and helps work grow when people need it. The company uses online project tools and digital design previews & data to make plans. These tools help the company work with care and finish jobs faster, which is why people in the industry say SOL Group gives smart design and on-time services. SOL Group works with vendors around the world & understands the local market. Many brands trust SOL when they want to enter new markets. The company thinks international business will grow and will work on sustainability, saving costs, and keeping the brand the same everywhere.

The organisation operates through independent operational units that serve distinct regions of the world. The company operates in India through its subsidiary SOL Brand Solutions Pvt Ltd, which provides services to Indian exhibitors who want to enter international markets. The Middle East branch of the company operates under the name SOL Dubai, which executes major construction projects throughout the GCC countries. The company operates its North American business through exhibitrentals.com, which provides modular booth rental solutions that follow US exhibition standards. The European operations of the company exist under the name SOL GmbH, which maintains facilities in Germany and France to deliver exhibition services throughout Germany, France and additional markets of Spain and Italy.

SOL Brand Solutions has expanded its workforce to more than 100 employees who now work as designers, project managers and on-site execution staff over the last ten years. The company works across major global exhibitions such as Mobile World Congress, CPHI, Cosmoprof, BreakBulk and Pharmapack, among others.

The company uses its brand strategy to create exhibitions through its design and execution process, according to industry executives who understand the company. The company views exhibition stands as permanent brand communication tools, which they use to create global marketing strategies that maintain market consistency through local regulatory and cultural adaptations.

SOL Brand Solutions provides complete exhibition management services, which include concept design and fabrication, logistics, installation and on-site coordination. The organisation maintains teams which specialize in venue rules and safety protocols and regulatory needs because exhibitions now require strict operational standards.

The company operates its own resources to develop modular exhibition infrastructure, which it stores in its various regional warehouses. The system enables clients to use their materials for different exhibition events, which results in lower expenses and decreased environmental effects based on internal knowledge about the company.

The pandemic recovery and worldwide exhibition market expansion require SOL Brand Solutions and other companies to keep their international brand presence because of increasing business requirements. The company serves as a permanent business ally for worldwide brands that need Stall Design and execution services through its operations in US technology firms and Indian and European manufacturing businesses.

Down the road, SOL wants to grow stronger in up-and-coming trade shows by teaming up with local players and broadening how it produces displays worldwide. Instead of old methods, they’re leaning toward greener materials, energy-saving lights, along with parts built to travel back and reuse between events – matching broader eco-minded goals across exhibition centres. Insiders close to its strategy say the firm is sharpening efforts to study what visitors now expect, shifts in cultural patterns, and even new rules before deciding next steps. Shifting ahead like this helps the group stay flexible, ready to provide strong results even when international exhibition rules keep changing.

SOL Brand Solutions continues its growth in different areas, which demonstrates how the exhibition sector now requires businesses to develop large operations that combine brand-focused design with complete regulatory compliance for successful international market outreach.

 

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