Gold Price Today: To Buy or Not to Buy? The Quandary of the Indian Buyer as Prices Continue to Rise
To most Indians, gold is not a mere metal but a tradition, security, and a means of celebrating the most important occasions in life. However, 24K gold in Delhi now costs ₹1,06,250 per 10 grams and 22K costs ₹97,410 (as of September 3, 2025, IBJA), so the question everyone is asking is: Should you buy now, or wait?
Gold prices have maintained an upward trend, although the world is no longer worried. What this actually translates to is that the traditional safety net of gold as a hedge against inflation and market uncertainty is still playing a significant role. Some consider it a brilliant idea to invest in gold at this point before prices go even higher. But for the rest of us, who are cost-conscious, the skyrocketing prices make purchasing more challenging- nearly unattainable.
Want to purchase gold for upcoming festivals or weddings? Here is what you need to know:
- When tradition and timing are most important: Now may be the time to buy gold before prices rise further. As Diwali and marriage seasons approach, any postponement may only increase the costs.
- In case of budget concerns: It may be prudent to wait or purchase in smaller amounts. Consider other options such as 22K gold, gold bonds, or digital gold, which may cost a little less.
- When you are investing: Gold is a safe haven over time. It serves as a hedge even when things appear expensive at present.
In a word, this is not a simple yes or no. It depends on how much money you have, what matters to you culturally, and how comfortable you are with the existing prices. However, one thing is clear: gold is becoming a luxury for many people, and it is more crucial than ever to make an informed choice.
So, should you buy gold today? It may be worth it if it fits your plans and budget. However, if the price is straining you a bit too hard, look elsewhere or bide your time.